JD Sports – Drops with Swagg
All-star streamer Swagg celebrates sneaker culture and community with JD Sports in this weekly Twitch series.
Twitch Keeps It Fresh, No Cap
International streetwear brand JD Sports hits Twitch with style in Drops with Swagg, a six episode series hosted by mega-streamer and streetwear aficionado, Swagg. From live interviews to polished pre-recorded segments with special guests, from gaming challenges to community appearances, from giveaways to up-to-the hour news, Drops keeps it fresh.
Sound like a lot? Effortless execution is the name of the game. Stylin’ graphic design and rigorous show planning result in an impactful experience for the sneaker community. This show is fire — and it shows in the almost two million views this series has accumulated.
Key Metrics
1.6MM+
Total series views
2.1MM
Followers of host Swagg on Twitch
200,000+
Views per episode
Connecting The Community
Every week, Swagg hosts a ‘fit check, where viewers submit their favorite drip to be rated on stream. With a new guest (or two!) each week, the discussion is always hype and a ton of fun for the audience. And at the end, everyone shops together on the JD Sports website, building a custom ‘fit for a special occasion – chosen by chat, naturally.
